Departments / Sales & Business Development
Enterprise sales, partnerships, pre-sales, and client relationships that grow the ecosystem responsibly.
Sales intelligence keeps the fact base behind live sales conversations correct and current.
Fact-checking and source citation · Comparative research · Battlecard and sales-content writing · Objection analysis + 6 more
Prospect intelligence produces the dossier that exists before a first meeting: what one named institution is trying to achieve, what it has publicly committed to, who decides, and what it is most likely to object to.
Account research · Reading annual reports and institutional documents · Stakeholder and decision-unit mapping · Concise briefing writing + 6 more
Revenue intelligence instruments the revenue motion that already exists — where deals slow, where value leaks between quote and collection, and which reasons genuinely explain a loss.
SQL · Advanced spreadsheet modelling · Funnel and cohort analysis · Win and loss analysis methodology + 6 more
Commercial intelligence is the read on how institutions actually buy — procurement calendars, tender notices, budget release cycles, and the commercial terms that appear in published contracts.
Public tender and procurement research · Document analysis and clause extraction · Structured note-taking with source citation · Advanced spreadsheet work including pivots and lookups + 6 more
Enterprise research studies how large organisations actually buy — the procurement route, the approval thresholds, the vendor empanelment steps, the security and compliance questionnaires, and the budget calendar that decides when anything can be signed at all.
Enterprise procurement research · Process mapping · Tender documentation analysis · Vendor empanelment requirements + 6 more
Company research builds and maintains the verified account list that our partnerships and business development work runs on.
Company and firmographic research · Data verification and re-verification · CRM record hygiene · Public filings and disclosure reading + 6 more
Where revenue will come from over a multi-year horizon — mix, growth levers, and the maths behind revenue plans.
Revenue modelling · Scenario analysis · Spreadsheet/financial analysis · Documentation + 1 more
The commercial architecture — packaging, pricing structure, and commercial models — that determines how value gets captured.
Commercial analysis · Pricing structure literacy · Financial modelling basics · Documentation + 1 more
How a product actually reaches its market — segmentation, positioning, channel choice, and launch sequencing as one connected plan.
GTM planning · Segmentation analysis · Cross-functional coordination · Documentation + 1 more
Formal alliance management — governance, joint planning, and mutual accountability across long-running alliance relationships.
Alliance management · Joint planning · Governance literacy · Documentation + 1 more
Partnerships that change what the company can do — technology, distribution, and ecosystem partnerships with strategic weight.
Partnership strategy · Business case development · Pipeline management · Documentation + 1 more
Growth through channels rather than direct sales — resellers, distributors, and referral partners as a route to market.
Channel model research · Partner recruitment research · Programme design literacy · Documentation + 1 more